KPI Partners Blog

So, your global enterprise has collected some data...  How do you start to make sense of all this raw data?

As part of a recent award win, we were asked to generate a short video that could be used as part of the various award ceremonies.   The objective was to capture, in less than a minute, the essence of KPI Partners... basically an extended elevator pitch with cool visuals.

If productive people are the most valuable asset of an organization, data is its most precious boon. Estimates show that 90% of accessible information comes from hundreds of millions of digital data elements from social networks, Internet searches, e-commerce, emails, SMS, GPS and many more. CFOs cannot afford to ignore these massive pools of information growing at a staggering pace. Simply collecting them for reporting purposes is not enough. The true value of data is its role in influencing business decisions in order to help cut costs, enhance operational efficiencies, mitigate risks and improve the bottom line.

There is an apocryphal story about a nuclear scientist at the Los Alamos proving grounds in the late 1940s. When informed that the Soviet Union had sent spies to infiltrate the complex and steal the secrets of the atomic bomb, he replied that the U.S. should give the Soviet Union all the data on those first atomic bomb tests. His reasoning was, of course, that the Soviets would take years to get through the data regardless what their spies told them and thus not actually build a bomb for many more years.