The name Endeca derives from the German word entdecken, meaning "to discover."
The convergence of structured and unstructured information is driving the need for a common data management and analytics platform to organize, analyze and maximize the value of information within the enterprise. There is significant growth of unstructured data being created by consumers and businesses alike, however unstructured forms of data that can be found in sources such as email, social networks and Weblogs can make it more difficult to organize, manage and analyze the data.
As a result, this has created a need for companies to seek a solution to manage both structured and unstructured data.
What is Unstructured Data?
Unstructured data has no pre-defined data model and/or does not fit well into relational tables. Typically, there is no identifiable structure – it is text-heavy and generally in free form text. A few examples of this type of data are email, documents, presentations, web content and social media. Due to the explosion and proliferation of the internet and social media, unstructured data is growing exponentially – and companies are looking for better ways to manage this data.
“Oracle Endeca Information Discovery enables an iterative 'model-as-you-go' approach that simultaneously frees IT from the burdens of traditional data modeling and supports the broad exploration and analysis needs of business users.”
— Sid Goel, Founder and BI Architect at KPI Partners
Video: Customers on Endeca (3:25)